Advertising - Press
Reliance Security Group - Times
The requirement was for a Reliance Security ad to feature in a supplement in The Times. The supplement is entitled Stop the Thief and concerned security issues for both commercial and domestic properties.
The supplement provides Reliance Security Services with the opportunity to profile their offering within this dedicated publication and amongst their peers.
The objective was primarily to position Reliance Security as a leading supplier of end to end security solutions for businesses and secondly generate response in terms of enquiries.
The creative strategy was to demonstrate the holistic and encompassing offering.