Hot, Cold and now even Warmer
Thump had first developed the CoolerAid website over five years ago. CoolerAid is a supplier of bottled water and mains fed water coolers. The company has grown to become a the third largest player in the water beverage market. New product offerings of mains boilers and coffee machines have been introduced and blossomed as a significant part of the product portfolio.
It was certainly time to refresh the website to reflect the positioning of the company and communicate its extensive product range. CoolerAid is a prolific supporter of a charity called the LifeLine Fund and has donated over £3,000,0000.
Thump creative’s came up with an idea of HOT, COLD and WARM, the former relating to boilers and coolers and the latter the company’s philanthropic activities. The market is highly competitive so the website is direct in its sales approach, although due to CoolerAid’s pricing policy eCommerce could not be fully exploited. Competitor sites are much the same as each other so Thump created a unique site with use of video and animation software to deliver an experiential and interactive content.
Reliance Protect is a new brand named and developed by Thump for a servicing offering from Reliance High Tech Limited, targeted at protecting lone workers especially within vulnerable jobs such as NHS lone workers.The service that can either utilise existing smart phone, PDA or BlackBerry handsets or specialised lone worker devices that are supplied.
Thump created the brand Protect logo and visual theme imagery to support the prelaunch of the product/service offering. The positioning line “A lone worker is never alone” captures the essence of the service and underpinning technology. Three core images were shot re-launch Stephen Bond and art directed by Mallie Banadaranaike to reflect core audiences of the NHS working in community, public and private transport and more generally anyone who works alone in potentially vulnerable environments.
To date Thump have implemented the concept to a product brochure, POS posters, case studies for DHL and SEPT, stand alone graphics, Social Media, Twitter, Facebook and Linked in.
‘In Pub’ QR code activated mobile and conventional website for Greene King Suffolk Strong Ale
Watch out for Suffolk Strong QR codes in your local, scan and view on iPhone, Android or Blackberry as designed and developed by Thump. There is also a competition to enter with data capture form.
Oakland Innovation have been a long standing client of Thumps’ and the company has continued to grow from strength to strength. So much so that the website did not reflect the size and stature of the organisation. The new website reflects the positioning of Oakland as truly global player within their industry. www.oakland.co.uk
Thump’s client Oakland wins a prestigious award from Proctor and Gamble.
Roger Pope, Director of Thump, seen here sporting the latest Rugby fashion ware, depicting the branding Novia as created and developed by Thump and worn for the first time by Bath Rugby Football Club at their home game at the Rec on the 8th September. Rumour is that the ball is under his shirt!!!!
This is the latest in a series of adverts for car dealership Prestige. This ad features concept applies the tic tac communication language used by on-course bookmakers and made more visible by racing persona John McCririck. The adverts appear in Newmarket Racecourse programmes. As with the previous advertising this latest advert features Nick Pope the owner of Prestige and a well known character in and around the horse racing scene. The ads have a following now, and Nick often asked what the next add will be.
In keeping with the branding standards this is the first in a series of product brochures. Two versions have been created one for print and the other, a ‘lite’ version, for users to download and print on local printers with minimal ink coverage.
Thump undertook this product brochure concept, detailed design, new photography and artwork production. The imagery strongly reflects the corporate brand “slash” icon as well as core product attributes of financial performance, flexibility and transparency.
The Novia Financial website comprises of a front- end marketing information and functionality based back end system. Thump designed both elements of the site but was only responsible for the build of the front end. However our involvement did extend to brand guardianship and an advisory role in respect to cross platform integration. Since launch the site has actively grown with a mini refresh and additional content added such as the information library and updating personnel data.
Corporate Identity, Design, Thump News, Web Design, Web Development, Web Solutions
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Bare Gift Trust, Bare Trust (Donor Enabled), Cash Facility, Cash ISA, Cash Management, Corporate Identity, Financial Services, General Investment Account, Group SIPP, Offshore Bonds, Product Wrappers, Section 615(6) Trust, Share Dealing, SIPP, SIPP By-Pass Trust, Stocks & Shares ISA, Stocktrade account, Trusts, wealth management, Web Design, Web Development, website design
Prestige vehicle sales and consultancy is a car sales dealership based in Suffolk. The company offering tends to be executive, performance and luxury vehicles. A recent relocation prompted Thump to recommend a makeover of the website. The look and feel now mirrors the product offering i.e. high quality and luxurious.
Car stock changes daily and a simplistic Content Management System enables staff to update sales vehicles, add new, delete sold and update the virtual forecourt.
Search engine marketing is crucial especially with such as highly competitive arena, and organic search engine tactics are inherent to the website and its build.
Visit Prestige Vehicle Sales and Consultancy
SEO, Web Design, Web Development, Web Solutions
| Aston Martins, Audi’s, BMW, Bury St Edmunds, Car sourcing, classic car, Content management system, executive saloon, executive vehicles, family car, Ferrari, luxury vehicles, new car acquisition, new vehicle sales, part exchange, performance vehicles, Porsche, Prestige vehicles, sports car, Suffolk, used vehicle sales, Web Development, website design
Campbell Buchanan business is a residential property developer. Its operations’ including the planning, design, construction, marketing and selling of properties. The website heralded the new Corporate Identity and provides an experiential view of the company its values and ethos. The website is a flash website and as such cannot fulfil organic search engine parameters, which is why Thump persuaded the client to develop the blog website.
The blog was developed to communicate news as well as to give audiences an insight into the residential market, the trends, the technology, property events, property news, legal industry matters and home ownership. Users find this a useful and interesting source of information whether they work in the industry, are a home buyer, or just have a level of general interest in property. The technical benefit is for search engine marketing.
The advertising campaign for JRA started with a prelaunch campaign followed by a weekend launch advert in regional property press – enquiries generated through the Harlow Star proved most successful – viewing for the launch weekend numbered 48, some converting to actual sales. Commentators observed the adverts developed by Thump had strong standout in a highly congested media.
The JRA is an eleven storey apartment building, the apartments are one and two bedrooms and whilst modern and contemporary they remain much as many others in the area. The creative concept identified with the views afforded by the location and used a double entendre with the call to action – viewing the apartments. The full page adverts ran in local press to Harlow, Hertfordshire and Essex.
The Joseph Rank Building was a rather grey looking building that has now been transformed by property developer Luminus Group to offer 132 one and two bedroom apartments. Thumped has been engaged to complete the transformation though an integrated marketing communications campaign. The first task, post research, was to develop a brand name for the site and logo. Harlow whilst often described as a new town (and by some as a bit grey) now has new distinctive, bright and cheerful logo. The concept was influenced by the fact that Harlow is known for its sculptures – there over 100 of them! and by the profiling of a youngish target audience. The property is located in the centre of town with immediate access to a vibrant city lifestyle.
The campaign in execution included sales literature, signage, decorated marketing suite and hoardings and micro website http://www.harlowliving.co.uk. Local property press advertising supported the launch and continues to drive footfall.
CMS, SEO, Social Media, Web Design, Web Development, Web Solutions
| Harlow property, JRA, Living in Harlow, Property for sale, thump, Web Development, website design
Thump launch a new website ‘The Real Beer and Food Festival at Greene King’. Don’t miss The Real Beer and Food Festival at The Greene King Brewery Gardens, Bury St Edmunds on Saturday 21st & Sunday 22nd May.
Funky metal tube chair created by Ashley
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