A new global branding for 7N had recently been developed by the parent company in Denmark.7N UK commissioned Thump to makeover its previous website and blog in consideration of the new global branding standards and guidelines.
The result has delighted the UK team and other countries are considering adopting the same interpretation. The new website was delivered within a two week period and at low cost.
As the UK Managing Director, Roger Marlow, commented ” Blimey! Looks really, really good”.
Thump News, Web Design, Web Development, Web Solutions
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7N UK, 7N website, blog, blog design, SEO, Social Media, thump, Web Design, Web Development, wordpress
The challenge for Thump was not only to develop a Corporate Identity but to give us a name. No mean feat in a crowded market place where we wanted stand out. Furthermore as a new company they set us a very tight budget. So they are delighted with the result. We both surprised and thrilled from the get go, coming up with an original name Charlie Bravo.
The concept was based on “Whenever someone is asked for a postcode most people generally use the phonetic alphabet such as B as in Bravo, and for Cambridge postcodes CB that is Charlie Bravo. We also really like the personification because the company is all about a personal service and a friendly approach – that is its core competitive positioning.”
So name done, we then set about developing a great Corporate Identity which is very distinctive and self-evident as to the nature of our business. ”They have also designed and built the website and core collateral, so Well Done Thump!!! or should that be Whiskey Delta “(Jeremy Wager and the team).
Corporate Identity, Design, Thump News, Web Design, Web Development, Web Solutions
| Cambridge, Charlie Bravo, Corporate Identity, Social Media, Twitter, Web Design, Web Development
Hot, Cold and now even Warmer
Thump had first developed the CoolerAid website over five years ago. CoolerAid is a supplier of bottled water and mains fed water coolers. The company has grown to become a the third largest player in the water beverage market. New product offerings of mains boilers and coffee machines have been introduced and blossomed as a significant part of the product portfolio.
It was certainly time to refresh the website to reflect the positioning of the company and communicate its extensive product range. CoolerAid is a prolific supporter of a charity called the LifeLine Fund and has donated over £3,000,0000.
Thump creative’s came up with an idea of HOT, COLD and WARM, the former relating to boilers and coolers and the latter the company’s philanthropic activities. The market is highly competitive so the website is direct in its sales approach, although due to CoolerAid’s pricing policy eCommerce could not be fully exploited. Competitor sites are much the same as each other so Thump created a unique site with use of video and animation software to deliver an experiential and interactive content.
Reliance Protect is a new brand named and developed by Thump for a servicing offering from Reliance High Tech Limited, targeted at protecting lone workers especially within vulnerable jobs such as NHS lone workers.The service that can either utilise existing smart phone, PDA or BlackBerry handsets or specialised lone worker devices that are supplied.
Thump created the brand Protect logo and visual theme imagery to support the prelaunch of the product/service offering. The positioning line “A lone worker is never alone” captures the essence of the service and underpinning technology. Three core images were shot re-launch Stephen Bond and art directed by Mallie Banadaranaike to reflect core audiences of the NHS working in community, public and private transport and more generally anyone who works alone in potentially vulnerable environments.
To date Thump have implemented the concept to a product brochure, POS posters, case studies for DHL and SEPT, stand alone graphics, Social Media, Twitter, Facebook and Linked in.
Roger Pope, Director of Thump, seen here sporting the latest Rugby fashion ware, depicting the branding Novia as created and developed by Thump and worn for the first time by Bath Rugby Football Club at their home game at the Rec on the 8th September. Rumour is that the ball is under his shirt!!!!
Funky metal tube chair created by Ashley
Why not have a go at Super Horse game developed by Thump for Hungry Horse.
The Tube Chair is created entirely from steel tubing is welded together to form the organic sculptural shape.
Service2 is a new car servicing company established just outside Bury St Edmunds, Suffolk. The company is a collaboration between two car sales organisation with disparate names and brands, so creating a unifying brand for the new offering was particularly challenging. In the end through numerous strategy reviews the fact that they now provided servicing as well as car sales the client agreed with our recommendations that sometimes simple is best and the fact is they now offering servicing in addition to car sales – hence service too. Graphically this was developed to Service2. Executions included site signage, stationery and a website www.servicetwo.co.uk
Trinity is a metal sculpture created by Ashley.
Head Brewers Club launched http://www.headbrewersclub.co.uk/
This is a new website for all the Greene King pubs that John Bexon (their Head Brewer) has given is seal of approval too, in terms of the real ale quality and ability to serve a great tasting pint.
The site includes a regularly updated brewers blog that also feeds to Twitter and content all about brewing, the process and history and the brewing team. Visitors will be able to search for pubs within the club so visit now and we will see you there.
SEO, Social Media, Web Design, Web Development, Web Solutions
| brewer blog, brewing process, Bury St Edmunds, Greene King, Head Brewer, Head Brewers Club, history of brewing, iBrew, John Bexon, Real Ale, Web Design
Thump is pleased to announce we have been approved to develop apps for the iPhone. We have already created several web apps and can now use our creative and development skills to produce apps for iPhone OS3.
Check out our new Equine Portfolio pdf.
Greene King’s managed pub brand, Hungry Horse has been changed. In context the child-like website equally needed to mature both in relation to look and feel, operation and appeal to Search Engines. So it got Thumped!
www.hungryhorse.co.uk
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