Web Solutions - Websites & Microsites - Greene King
Head Office Recruitment
Greene King has 11,000 employees within three business units and an array of job opportunities from head office vacancies to pub management. As Greene King expands, the need to recruit quality staff becomes even more paramount. www.greenekingjobs.co.uk has become a vital part of Greene King's recruitment strategy.
The overall objective was to promote recruitment opportunities in a way that would attract the best possible candidates.
Our strategic response was to provide database functionality. This included the development of easy-to-use administration panels and protocols such as quarantine areas for updating content.
The website invites applications from both the existing workforce and external sources, encouraging users to make contact easily, register their interest and apply online.
The objective was to promote Greene King as an organisation that offers great career opportunities and values its people.
The positioning line 'Find Your Place' captured the spirit of Greene King's recruitment policy. The company recognises that filling vacancies is a process that is critical to both the applicant and Greene King, which is why this is a site dedicated to recruitment, rather than a 'bolt-on' to the core site.