Web Solutions - Websites & Microsites - Greene King
Pub Partners Special Projects
Special Projects is a division within Greene King Pub Partners that coordinates larger property developments. Typically, these will be hotels and pubs undergoing significant refurbishment. This information is subject to frequent change and no one project is like any other.
The idea behind the microsite is to involve potential tenants early in the process, to enable joint decision-making on issues such as fixtures and fittings. Other information, including terms and local geographic and demographic data, facilitates this.
The site integrates totally, with offline advertising and literature support to create the 'blueprint' concept.
This site has a content management system to enable personnel at Greene King to simply add, edit and update site content. This is achieved through a series of simple admin panels and there's even a choice of pre-loaded pictures held in a library.