The idea that social media is a platform best used for B2C marketing is long gone. Social Media Marketing is a powerful and cost-effective tool for many industries including those in the B2B sector. Thump is the perfect end-to-end solution of creating an integrated approach to your digital and social media marketing. From strategy to implementation and reporting, find out…
Digital marketing is becoming saturated with lots of different acronyms. However, what do they all mean? Follow our easy acronym glossary to help guide you think the sea of capital letters and shortened words. KPI KPIs are critical to any marketing strategy. The term stands for Key Performance Indicators. This essentially means that these are the benchmarks and metrics that…
Instagram has recently changed the way their algorithm works. Get the breakdown of what this actually means for social media marketers and influencers.
Technology is constantly evolving and becomes quicker with every update. How will the introduction of 5G affect the world of digital marketing?
July 2018 is the deadline of the HTTPS update from Google. Although this may seem like a small change, it is by no means insignificant. This update may seriously impact how your users see your website.
Thump is very excited to announce that we have a new Social Media Coordinator. We have a growing social media team as businesses are looking for expert advice for social media marketing. At Thump, we provide a complete end to end solution for social media, from strategy to fulfilment and finishing with our reporting and measurement of success. Francesco joins…
From mobile phones to smart assistants, more people are choosing to search with their voices. Is your website ready for this growing trend?
When most businesses say we need a brand or we need to rebrand, the first thing that many think of is a logo. However, branding is much more of a logo – although this does come into it. Philosophy A brand is essentially what your business stands for: its promise to the audience. The brand of a business is the…
It is widely recognised that there is a need for every business to be present on social media. However, ‘just’ having presence isn’t enough. Social media marketing isn’t about ticking a checkbox to say ‘my business is on Facebook’. Social media marketing is about engaging with your audience, and the best way to maximise on this is with a dedicated…
Influencer marketing has been one of the most radical trends in marketing in the last year. As it grows, businesses and personal brands have benefitted. This marketing craze might have influenced the whole platform of digital marketing in the foreseeable future. An influencer is gone far past previous marketing ideas of celebrity endorsement. Word of mouth recommendations run through social…