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The Rise of the Superfan

Social Media Marketing

Most businesses think about how interested their audience in terms of ‘readiness’ to convert. However, this is missing a trick.

The growing power of Influencer Marketing

Influencer Marketing

Influencer marketing has been one of the most radical trends in marketing in the last year. As it grows, businesses and personal brands have benefitted. This marketing craze might have influenced the whole platform of digital marketing in the foreseeable future. An influencer is gone far past previous marketing ideas of celebrity endorsement. Word of mouth recommendations run through social…

How does the Facebook Algorithm affect you

Social Media Marketing

You may have heard or seen various headlines claiming changes to the Facebook algorithm. However, do you know what this really means, or what the impact of this may be on your marketing? Read below to find out how these changes will affect your social media marketing. Recently, Facebook as changed the news feed algorithm in terms of preferences. As…

Social media keyboard shortcuts you should know

Social Media Marketing

Time is precious and social media is quick. We’re finding new and quicker ways to do everything on social media to help you out. Check out some of the top social media keyboard shortcuts that can save you plenty of time. Remember, those few seconds add up. Using these shortcuts, you can save up to eight days a year! Facebook…

Video marketing: the biggest marketing trend in 2017

Marketing

Video marketing is predicted to be the biggest trend in marketing campaigns and strategies in 2017. The audience’s attention span is getting shorter, therefore the need to make an impact is pushed into snapshot. Even the platforms for video content has been growing, from 360° videos to Facebook Live. As one of the most interactive and visual forms of content…

5 reasons your business needs digital marketing

Marketing

The modern world is almost entirely dictated by the technology that surrounds us, as should your marketing strategy. In order to help your business grow, Thump can help you with creative digital marketing. This will give your business the best opportunity for competition and growth. Digital marketing is cost-effective This is especially important if you’re a SME. As a small and…

Social media: Ready for the 2017 revolution

Marketing

Social media has become integral lives, and has done for many years. Whether it’s for business or personal, everyone uses it in some form. The digital world constantly evolves, and Thump has compiled the social media channels and changes which will revolutionise life of 2017. Social Media rivalry The Facebook vs. Snapchat rivalry has grown for many years. Facebook has long…

Inbound marketing: Attracting customers to you

Marketing

Inbound marketing is all about bringing potential customers to you. It is all about your marketing making you desirable, rather than focusing your marketing on fighting for attention. What is inbound marketing? Briefly put, inbound marketing is a strategy which utilises many forms of pull marketing. By creating content that is specifically designed for your audience, there is interest. You can…

Social media: improve your results

Marketing

Social media is an extremely powerful tool and should feature in every business’ marketing strategy. The power of social media channels should not be overlooked as the possibilities are endless and are held within every smartphone, tablet and desktop. However, your business has to be using this digital power correctly. Thump prides itself on its knowledge and use of the…