An infographic is a visual presentation of facts and evidence. The fundamental point of an infographic is not just to make it aesthetically pleasing, but also to translate information into visual shapes that allows your audience’s brains to digest and understand it better. Visual content is a core within marketing communications. In a survey conducted by Venngage, 60% of marketers…
Christmas advertising- It’s that time of the year again
MarketingThe reveal for Christmas adverts is long anticipated. For many, the competition for the best Christmas advertising has become a fundamental part of the run up to the big day for brands including John Lewis, M&S and other top supermarkets. They battle for the top spot every year as the festive season approaches and try to impress consumers as expectations…